It’s the world’s largest annual food and beverages trade show. And Food International’s CEO, Adel Yousef, will be there in Dubai for GULFOOD 2019. It’s the 24th ‘edition’ of the show and the sixth time Adel has visited.

Many of Food International, and particularly YOLO products, have been sourced from contacts made there and many traders believe it is the one major food show which is truly global. Of course, organisers of other mega events would probably disagree …

But, you can’t argue with the vital statistics which are very impressive – 98,000 visitors from 93 countries and with 5000 exhibitors spread across 120 country pavilions. This year it is sub-titled “The World of Food. The World of Good.”

Adel leaves Auckland on 16 February for the show held from 17 to 21 February and he’s armed with a long shopping list (and no, not from me – although the price of gold in Dubai is the best in the world!) to add some wonderful new products to the YOLO range.

So if there is a food item you’ve drooled over overseas and would love to see available in our supermarkets here, please let the intrepid trader know so he can do the research.  He is also making a flying visit to his homeland of Egypt where he’ll be eating lots of mezze and looking for trade opportunities.

Get in touch with your foodie ideas. You can contact Adel on 021 74 0075.